How we figure the $30,000.
The jobs a leak was costing them, times their close rate, times their average job price. It's an estimate, not a guarantee, and we show you the math on the call.
Find my leaksWhat we've found
Small things. Big money.
None of these owners were doing a bad job. They were busy doing the work. Here are real leaks we found on these calls.
- Leak 01
The booking link was broken
Customers were clicking "book" and landing nowhere. His average job is about $15,000.
About $45,000 in jobs he was likely missing, by our estimate
- Leak 02
Listed as commercial, working residential
Google had him filed as a commercial company, so homeowners searching for help never saw him.
Fixed the listing so the right customers find him
- Leak 03
Listed as a general contractor
He does waterproofing. Google filed him as a general contractor, so he never came up when people searched for waterproofing.
Over $102,000 in the next 60 days after the fix
- Leak 04
The ads account was set up wrong
He was paying for ads that were not built to bring in leads.
Leads started coming in within the week
- Leak 05
Didn't know Local Services Ads existed
Google's Local Services Ads put a business at the very top, with a Google badge, and you pay per lead. He had never heard of them.
A whole lead source turned on
- Leak 06
Invisible to AI search
His website was blocking the AI tools homeowners now ask for recommendations, so they could not read it or suggest him.
Now AI tools can find him and name him
- Leak 07
Only catching people ready to buy
Everything he did was aimed at people ready to hire today. He was missing the people still figuring out what's wrong, and he wasn't using the words they search with.
More people find him earlier, before they call anyone else
- Leak 08
Calls going to voicemail
When he was on a job, calls rolled to voicemail. Most people do not leave a message. They call the next company.
An answering service, so every call gets picked up
How the 30 minutes works
We look at your business the way your customers do.
- 1Pick a time. Thirty minutes, on your schedule.
- 2We share screens. We go through your business live, together, so you see exactly what we see.
- 3You leave with the list. Every leak we find, and what to do about each one.
What we check
- Your Google Business Profile and how Google has you classified
- Your website, your booking link and what happens when someone taps it
- Your ads, including Local Services Ads
- Whether AI search tools can find and recommend you
- What happens when a customer calls and you are on a job
- Your reviews and how you show up next to competitors
Who's on the call
Someone who knows how this works from the inside.
An expert who taught this for Google and has worked with private equity backed companies, so they know how Google ranks you and how the big players in your market operate.
Why it's free
This is how we give back.
The Next Right Move is a founding member of The Honest Builder. These calls are how we support owners who are trying to grow in the trades.
The only catch
We can do it for you. If you want.
We give you everything we find, so you can walk away and fix it yourself. Some owners would rather not. If that's you, we'll do it for you. That's it. No hard sell.
Thirty minutes. Every leak on the table.
Pick a time that works for you. Bring your phone and a laptop. We'll do the rest.